The Secret to a Great Product: Superb UX

Oh no. It’s happening. You’re sitting in a meeting and one of those horribly awkward moments has arrived when no one knows the answer to an important question: how do we incorporate User Experience (UX) into this project? Your company has heard about UX, realized its importance, and hired all the right people but…now

The Importance of Incorporating User Experience into Your Products

You’re Brilliant. You’ve come up with an idea for a product that you know is going to Change the World. You have a team of technicians, developers, designers, engineers, and managers bringing your vision to life. It’s going to be amazing. Before you get too far, have you thought about your users and how